Facebook’s New Timeline, Beacon & the Uncanny Valley

first_imgTags:#Data Services#Facebook#NYT#web Guide to Performing Bulk Email Verification The Dos and Don’ts of Brand Awareness Videos marshall kirkpatrick Related Posts At Facebook’s developer conference F8 today, a number of trends that Web watchers predicted would be defining characteristics of the future suddenly became parts of mainstream discourse. The Facebook megalith learns fast from its R&D department, what the rest of us call the rest of the Web.Specifically: data as platform, the real-time/synchronous Web and pre-cognitive discovery. Those are things that Web nerds have said would be big and in one fell swoop today, Facebook made its move on them all. Below, some thoughts on data as a platform, and the new Timeline feature in particular. It’s like a grown-up version of the much-criticized Facebook Beacon, which the company had to remove after a backlash several years ago. It will be interesting to see how people react to this – I suspect that this time it may be less a question of privacy and more a question of creepy.Data as PlatformFacebook’s forthcoming Timeline is a half-automatic, half manually-curated visual display of a user’s past activities and app data. Inspired by Nick Felton’s annual report for an individual person, this feature is something you can sign up for now and get it as it rolls out over the next few weeks.Data about your online activities is now displayed in a beautiful interface that “tells the story of who you are.” It looks great, in theory.This is like Flipboard for your life or the lives of friends, it’s like Memolane inside Facebook, it’s like the startup Intersect. But now it’s huge.I expect that you’ll see many more projects like this from many other companies. Value added interfaces on top of aggregated data are going to be a key area of competition.But for now, the “data exhaust” that we all publish passively as a result of using the Web will now be turned into a timeline automatically on Facebook. Facebook is Becoming Less Personal and More Pro… A Comprehensive Guide to a Content Audit Will the day come when people feel comfortable allowing apps like run tracker, music player, food photo poster to automatically grab and publish their activity data? I think that day may be here now. Facebook’s Beacon did this with off-site shopping data and there was a huge backlash. But that was four years ago and it wasn’t implemented nearly as well as this is. Beacon didn’t add nearly as much value for the user as Timeline will. Shopping data or data that can inform indirect advertising could be added to Timeline later, but for now it adds a lot of emotional value to the Facebook user experience built on top of wide ranging data. Much but not all of it is opt-in. It’s really smart.Facebook founder Zuckerberg believes that this experience of value built on top of shared data will compel people to share far more data than they do today. It will be the next step in the continuing growth of social sharing. I think he might be right. Uncanny ValleyThe most likely worst-case scenario though is that people will be creeped out by all this. I think there’s a risk that the new Facebook Timelines are going to look a lot like our real lives – almost exactly like them, but not quite. Far enough off to be frustrating but close enough to be creepy.We’ll see if it feels empowering, like a new way to articulate the epic meaning of all our individual social lives, or if it feels like a too-nearly-human Panopticon, full of more memories than our own brains are capable of retaining. And thus somehow wrong.In the world of human look-alike robots, there’s a theory called the Uncanny Valley. Per Wikipedia: The uncanny valley is a hypothesis in the field of robotics and 3D computer animation, which holds that when human replicas look and act almost, but not perfectly, like actual human beings, it causes a response of revulsion among human observers.We’ll see. I think there’s a real risk that people will find the Facebook reflection of themselves repulsive, horrifying on an existential level. It’s not about privacy or clear exploitation of activity data, as it was with Beacon, it’s more about concern with how accurately one company is able to stitch together a picture of our whole lives.The Timeline feature will roll out in the coming weeks and then we’ll see if it feels empowering, like a new way to articulate the epic meaning of all our individual social lives, or if it feels like a too-nearly-human panopticon’s picture-book of more memories than our own brains are capable of retaining.last_img read more

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Google’s Gmail App Is Ready To Start Managing Your Other Email Accounts

first_imgWhy IoT Apps are Eating Device Interfaces Tags:#Android#Android Lollipop#gmail#Gmail 5.0 selena larson Google’s Gmail 5.0 app will finally provide Android users with one email management application that streamlines all their different accounts. According to a video obtained by Android Police, the Gmail app expected with Google’s Android Lollipop mobile operating system will let users read and answer email from non-Gmail accounts such as Yahoo and Outlook. It doesn’t say whether it will manage other accounts as well.If the Gmail app will manage a variety of outside email accounts, the new app could finally give Android users an obvious alternative to bouncing around between multiple email apps. (The stock Android mail app will handle various email accounts, but it’s generally sort of lackluster.) And if Google extends this feature to iPhones and iPads, it could challenge Apple’s barely passable default Mail application as well.See also: Android Lollipop Isn’t Kids Play: The OS Is All Grown Up NowThe redesigned Gmail 5.0 is the latest in a number of updates to Google applications that conform to the company’s “material design” philosophy in Lollipop, an entirely new design and user interface for Android devices expected to be released in the next few weeks. Lead image by Cairo Role of Mobile App Analytics In-App Engagementcenter_img What it Takes to Build a Highly Secure FinTech … The Rise and Rise of Mobile Payment Technology Related Posts last_img read more

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Liverpool forward Roberto Firmino perfecting the art of the no-look goal

first_imgRoberto Firmino embodied the Liverpool’s flamboyance and confidence with another no-look goal in Merseyside team’s 4-1 win over West Ham United at Anfield on Saturday.Firmino scored his his third no-look goal of the season, after he was put through by Alex Oxlade-Chamberlain as he slotted the ball past an oncoming Adrian in the 57th minute of the match.GOAL! Fantastic vision from Emre and a beautiful touch and finish from Bobby![3-0] pic.twitter.com/PAirlDR03wLiverpool FC (@LFC) February 24, 2018The last times, he had managed the feat this season was against Swansea on Boxing Day and Sevilla in the 3-3 Champions League draw on November 22.Emre Can (30), Mohamed Salah (50) and Sadio Mane (77) were the scorers for Liverpool, as they maintained their unbeaten record at Anfield in the Premier League this season. They also moved up to second with the win over West Ham United and are 15 points behind Pep Guardiola’s City.Liverpool’s win was not quite as routine as the scoreline suggested with West Ham occasionally threatening on another nerve-tingling Anfield afternoon although David Moyes’ long wait for a first win at the ground continues.Salah scored for the sixth successive game in all competitions and his goal took him level with Harry Kane at the top of the Premier League scoring charts with 23 this season.But Can was equally influential in Liverpool’s win, heading the opener and laying on a superb through pass for Firmino to score Liverpool’s third before Mane chipped in with a fourth goal in two games.advertisement(With inputs from Reuters)last_img read more

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